Brad Gross: How to Sell Professional Services to Businesses | Do This Sell More 21
Written by Dave Lorenzo on August 15, 2019 / Inside BS Podcast
How To Sell Professional Services to Businesses. An interview with entrepreneur and intellectual property attorney Bradley J. Gross.
During this sales training video Dave Lorenzo and Brad Gross discuss how to sell professional services. During the past ten years, Brad has employed professional speaking and nice marketing to grow his personal brad and develop a massive book of business.
In this interview you will discover the four keys to selling services. They are:
- Personal branding: This starts with self awareness. You can discover what you’re great at and leverage it.
- Gaining Visibility: How to leverage professional speaking to grow your business.
- Deliver value first, When people get value from you in advance they can’t wait to pay you for help.
- Connect with industry leaders and have them promote you.
Brad Gross on the Do This Sell More Show
About Brad Gross
Bradley Gross is an entrepreneur and the President of The Law Office of Bradley Gross, PA. Brad is an expert at developing a professional services firm from scratch. When he first started his business he focused on the niche of business technology law. He regularly gives speeches and conducts training sessions to executives in this area. While he is skilled at all areas of intellectual property representation, it is his background in technology that really makes him stand out as an industry leader.
Connect with Brad Gross
About Dave Lorenzo
David Lorenzo is a sales expert, business strategy consultant, and author who has built five successful businesses during the past 25 years. Some of his most impressive ventures include taking a corporate housing company from start-up to over $50 million in annual revenue and leading a professional services firm from start-up to over $250 million in revenue.
Dave does three things: He works with business leaders to develop sales strategy and drive revenue growth. He develops and delivers speeches and training programs that increase sales. He coaches entrepreneurs, sales executives, and professionals on relationship-based sales strategy.
Dave received his MBA from Pace University. He also holds a Masters’ of Science in Strategic Communications from Columbia University in New York City.
Connect with Dave Lorenzo
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