Based upon the overwhelming success of my Relationship Development Checklist, I’m going continue to distill critical business growth concepts down into easy to consume and easy to follow step-by-step guides. In this installment I help you overcome the narcissistic instinct that has become pervasive in a society dominated by people who become famous just for […]
One of area of sales focus must be to deepen relationships with evangelists. These people refer business to you and they will refer more. This video and the accompanying transcript will help you focus on the five ways to accomplish this goal. Five Ways to Deepen Relationships with Evangelists Here is the transcript of the […]
Want to know what to say in order to make more money? Here is some free sales training for you. This is a session I did for some professionals who wanted specific scripting for a few different occasions when they were trying to deepen relationships. Attending this session live would normally cost $550. Enjoy it. […]
There is an expression that goes: “Think before you speak.” Talk is cheap. People say stupid things every day. You see it on social media. You see it from politicians. You see it from your friends and relatives. I’ve done it so often I had to develop a rule for myself to keep from saying […]
There are four groups of people who are your key relationship targets in relationship based sales. These groups are labeled: Clients, Evangelists, Prospects and Suspects. The video below provides a brief overview of the composition of each group and their importance in the sales process. Here is the transcript from the video: When it comes […]
Salespeople are ignored, avoided and delegated to committees. Experts are engaged, retained, and well-compensated. Your challenge is to NOT be viewed as a salesperson and focus on how to become an expert in your field. You think you’re a salesperson, or a lawyer, or a restaurant owner, or an entrepreneur. But you’re not. You’re actually […]
You may have noticed an uptick in the communication from me lately. That’s by design. When I’m not teaching you what to do to grow your revenue, I’m demonstrating it to you. I’ve reengineered my email system to improve deliverability and I’ve also got a new website. I post valuable content every day. You can […]
I’m writing this article ten days into my fiftieth year on Earth. My journey thus far has taught me many things but one of the most valuable lessons I learned came early on in my career. In my final semester in college, I worked as a bellman in a Marriott hotel in New York. Being […]
Relationship revenue must be your focus. If you are an entrepreneur, business leader, sales professional, attorney or any type of professional service provider, the only way you can grow with reduced personal labor intensity is through leverage. That means relationship revenue is a must. This video explains what relationship revenue is and why you need […]
Pilots use checklists to make sure they don’t forget anything when preparing to fly a plane. Chef’s use checklists (called recipes) when preparing a special dish for diners to enjoy. Scientists use checklists when doing research on new pharmaceutical products to cure diseases. You need a checklist to help develop and maintain valuable connections that […]