Category: Client Selection

You Choose Your Clients

Conventional wisdom in sales is that everyone is a potential customer.  You hustle as much as you can, get in front of as many people as possible, and always be closing (ABC).  Following this thinking, your clients decide if they want to work with you and then you feel an obligation to accept them. Basically, […]

How to Attract Great Clients

Around my office, we have a saying. “We attract the clients we deserve.” This means if I provide valuable experiences, offer outstanding service and deliver an exceptional work product, I will attract amazing clients. In reality, that’s only part of the equation. Attracting great clients also requires respecting myself and the value I provide and […]

How To Select Better Clients

When was the last time you took a phone call from someone you couldn’t stand? All of us have people in our lives we avoid. We all know people we wish we didn’t know. Each of us has a client, customer or patient who can ruin our day simply by leaving us a voice mail. […]