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Brand Culture Has An Impact On Sales | Do This Sell More Show 30

Brand culture has a big impact on sales and your ability to close deals. A brand culture is built on a promise, the delivery of that promise, and the feeling that people are left with when they use your product or service. A good example of a company embodying their brand promise is Spirit airlines. […]

Setting Sales Goals? Do This First | Do This Sell More Show 26

Sales managers, entrepreneurs, and business leaders: Stop! Don’t set your performance goals just yet. Watch this video first, to avoid missing something important. These are three often overlooked, critical goals for every salesperson: 1. Create and nurture new customer relationships. 2. Get more revenue from existing customers. 3. Increase dollars per transaction. Track and measure […]

Rules For Consultative Sales | Do This Sell More 23

There are a few rules for consultative sales and I outline them here. This is the first episode of our new daily format. Watch the Do This Sell More Show on my YouTube Channel The Dave Lorenzo Daily. In consultative selling, discovery sales questions are fundamental because they allow you to start building a bond […]